Fifteen journalists converged at Bernama’s Centre
of Excellence this morning to attend a class on news focus conducted by editorial
consultant S.Sivaselvam.
The two-hour class is part of Bernama’s on-going
programme to enhance reporters’ skills and knowledge.
Sivaselvam spoke to them about enterprise journalism.
“Besides writing the basic news item based on an
assignment, they should also seek indepth stories based on the event.
Told them how to do that…the wide range of indepth
stories etc.
I have a lot of faith in our GenY. They have a willingness
to learn,” said Sivaselvam.
He said he enjoyed the session and felt they did too.
Some of the reporters who attended the class said they
gained valuable tips on how to be a better journalist.
‘Mr Siva said we should read the newspapers everyday and
compare our story with those reported by the newspapers,” said a reporter.
“And do not give too
many questions when emailing sources for interview…they might take time to
respond, stick to four questions and can follow-up later,” he added.
He would also remember to read out loud his story after
he had finished doing it so that he could spot any mistake.
“If there is a story that needs to be follow-up, for
example something to be launched in
January next year, it would be good to keep it in a calendar.
“So when the time comes, we can call the source to
enquire about it.
“He also advised us not to depend on recorder when out on
assignment…try to remember the facts to save time,” he said.
According to Wikipedia, enterprise journalism is
reporting that is not generated by news or a press release, but rather
generated by a reporter or news organization based on developed sources.
Tied to "shoe-leather" reporting and "beat
reporting," enterprise journalism gets the journalist out of the office
and away from the traditional news makers.
It also enlists some of the traditional traits of good
investigative reporting, such as reading documents.
Enterprise journalism does not involve reporting which is
based purely on press releases or news conferences.
On the other hand, the reporting involves stories where a
reporter unearths one on his/her own, a lot of people refer to these as ‘scoops.
The enterprise reporting goes ahead of just reporting
events, it discovers the forces that shape such events.
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