Sunday 15 September 2013

Bridging regions through news ...

As we rejoiced the Golden Jubilee Celebration of Malaysia Day tomorrow, it is good to reflect on our role as the national news agency in spurring the information flow between Peninsular Malaysia with Sabah and Sarawak.
When Bernama was formed through an Act of Parliament in 1967, 10 years after the country’s independence, its services to subscribers especially in Sabah and Sarawak was vital to meet the spirit of national integration.
Spearheaded by the Father of Independence – Tunku Abdul Rahman Putra Al-Haj, the idea of setting-up Malaysia’s own news agency was crucial so as to relay government policies to the whole nation. It was to be what Antara was to Indonesia.
Having our own news agency was further justified to reduce dependency on the ‘Big Four” – United Press International, Associated Press, Reuters and Agence France Presse – which then controlled over 80 per cent of global news flow.
The debate for a New World Information and Communication Order (NWICO) was gaining momentum then over media representations of the developing world, who sought for more equitable and balanced news coverage.
After operations begun on May 20,1968 from a now-demolished government bungalow, not far from Wisma Bernama, the agency took steps to open offices  throughout the country in stages to fulfil its obligations.
“We opened in Sabah and Sarawak in 1970, Jamal Ali and N.Gopalakrishnan were our first correspondents respectively,” said former Editor-in-Chief Datuk Seri Azman Ujang today as he recalled Bernama’s role in the two states on the eve of the landmark celebration.
“Bernama played a pivotal role in bridging the news vacuum between the two regions of Malaysia and for a long time was the only means for Malaysian newspapers to source news in their respective regions and a major source for RTM which controlled all radio and tv stations then.
Only much later did the major national newspapers station their own reporters there.
So Bernama’s contribution towards national integration was immense. Things change with the advent of the internet but I believe Bernama remains relevant by enhancing the value, quality and delivery of its news services to another level,” said Datuk Seri Azman, who hails from Sarawak.
As a reflection on the importance of its role towards national integration, the Bernama board of governors has always had representatives from Sabah and Sarawak newspapers to voice out their needs and expectations. .
Bernama has been and will continue to be the source of national news for  Sabah and Sarawak newspapers such news about  the announcement  of  the Bumiputera Economic Enpowerment Programme by the Prime Minister Datuk Seri Najib Tun Razak in Shah Alam yesterday.
Information Department senior officer Resat Salleh, who was based in Sarawak when Bernama started operation in the state, could still remember those early days.
“Bernama then worked closely with Information Department. The National News Agency was always given priority in covering official functions as part of Government official media's entity.
“If Bernama due to lack of staff to cover official functions in the remote areas, press officers, who were then acting as Government reporters, never fail to spare raw copies or even transcribed texts of important speeches or press conference to Bernama.
“I still remember when I was in Miri as press officer in 1976, Datuk Seri Azman, was a correspondent then who used to collect news release from me.
During Bintulu booming days as Oil & Gas Centre, Datuk Rejal Arbee used to travel with me. He was still with Bernama then,” he said.
What about the present and future? Will Bernama be 'needed' especially for Sarawak and Sabah papers that do not have representatives in Semenanjung?
“Yes, Bernama will always be relevant. Most papers from Borneo still subscribed to Bernama trustworthiness in reporting news. Their confidence are very high towards Bernama,” he said.
Apart from Kuching, Bernama has offices in Miri and Sibu in Sarawak as well as Kota Kinabalu and Tawau in Sabah.

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